Mailing List Solution – Follow Up

January 31, 2007 | Marketing

OK, I have decided to purchase 1-2-All, from Active Campaign. After comparing to oemPro, I decided against it. oemPro is pretty good, but in the end, price made the difference for me. Today, I sent my first email with the new software. It’s very slick and the more I play around with it the more I am convinced I made a good move. So far, the only drawbacks I have found are:

You cannot import past messages. I would have liked to easily import my past newsletters into the archive for consistency sake, even if I did not use 1-2-All to send them.
There doesn’t appear to be an RSS feed built-in for people to get the archives. I would like to see an RSS feed for each mailing list, along with an option on each message to include or exclude it from the RSS feed.

Tomorrow, I will bring these items to the attention of ActiveCampaign and we’ll see what comes of it.

Lastly, I have begun working with FeedBlitz. I am still getting used to it and I have gone ahead and signed on for their Pro account for $4.95/month. All in all, the service appears to be pretty good. However, as I brought up to the owner of the company, the interface is simply horrible. The control panel area is awkward to use and I really don’t like the java pop-down menus. The top menus don’t even work for me in Firefox 2. The other thing is that the interface is cheesy and very amateur. I really think the company should invest in a professional designer. The service is pretty good (and I love the fact that I can email them and get a quick response from the actual owner of the company), but this service warrants a much better interface.

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