TubeMogul Offering Video Posting to Multiple Sites
Anybody in the online video arena probably posts to multiple video websites. Or tries to. The problem is that it is usually a pretty arduous affair to get this done. You have to have profiles on each video site and then individually post to each one.
To get the most bang out of your online videos, you really do want to post to multiple sites. YouTube is the big elephant in the room and will probably bring you the most viewership. But, there are many other quality video services out there, including:
By having your videos out there on many sites, you cast a wider net and catch a wider audience. And that can, in turn, lead to more traffic driven to your site.
Well, TubeMogul is now offering the ability to use their site to post to all of these sites from one central location. I have been using TubeMogul for a few weeks anyway in order to track viewership trends of my videos on Youtube and a few competitors. It’s quite nice, giving me graphs of my video views on Youtube.
Last night, I used their new upload service for the first time. It worked like a champ. It will also securely save your log-in information to each video site so you do not have to re-enter it (yes, you still need profiles on each of the video sites). My only complaint about it is that I think they should have a separate page for entering the video site profiles. As it is now, you have to upload your video first then you get the various logins as part of the launch process. It would be nice if they separated it out. It’s a bit clunky at the moment.
Chris Pirillo, who has been doing a lot of video work lately, was using Video Post Robot to post his videos to multiple sites. Video Post Robot, though, has a big long sales page that does look a bit spammy if you ask me. Heyspread.com is another one that has been brought to my attention. I have not yet tried HeySpread, but it does catch me a bit off guard that you’re uploading your video right on the front page with no profile and no security. I’d rather see the necessity to log into a profile before posting videos. But, I’d be interested in some feedback from anybody who has used HeySpread. I had heard through the rumor mill that Pirillo’s guys were using Heyspread and liked it better than Video Post Robot, but I don’t know.
TubeMogul could perhaps be a big player on the scene. Call it instinct, but I tend to trust sites that have a good design and look like they have some form of organization behind them. TubeMogul at least has that feel to me. I have no idea – maybe it is run by one guy in his bedroom. Either way, for now I am using TubeMogul. It’s a good service and I hope it only improves.
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